Branding
Visual Designer

Travora

My Role
Creative Lead
Web Designer
Timeline
2014

Travora - an innovative startup that has set its sights on revolutionizing the travel industry guide space. As a fresh entrant into the market, Travora brings a dynamic approach to cater to modern-day travelers' needs and aspirations.

Travora understands that today's travelers seek more than just basic information; they crave immersive experiences and insider insights that go beyond typical tourist destinations. Our innovative platform combines cutting-edge technology with curated local expertise to craft personalized travel guides that unlock hidden gems and unique adventures.

With a user-friendly interface and intuitive features, Travora empowers travelers to plan their dream getaways effortlessly. Whether it's discovering off-the-beaten-path destinations, savoring authentic local cuisine, or engaging in adrenaline-pumping activities, our platform connects travelers to a world of possibilities.

Our team of passionate travel enthusiasts and data-driven experts work tirelessly to curate and update our comprehensive database, ensuring that every traveler's journey is enriched with the latest and most relevant information.

In order to aptly communicate our narrative, we recognized the need for a brand that resonates with the right mindset. Consequently, we made the strategic decision to undergo an internally led branding process to establish a compelling brand story and visually striking identity.

At the heart of our identity lies the juxtaposition between the traditional travel world and the contemporary digital era. Drawing from the familiar touchstones of beautiful travel imagery, we skillfully blend them with sleek and modern digital visual designs on the other. Our imagery draws inspiration from the classic travel world, and the dynamic landscape of the digital age.